Ben, Elizabeth, and I spent the majority of our day traveling around the Central Market in Kumasi (the largest open-air market in Western Africa check it out here: http://www.youtube.com/watch?v=ahcpy1J3yhk ) with Isaac; one of the members of the KNUST student team. Central Market is an amazing place but it can be a little overwhelming at times. Trying to take in everything going on around you (people selling everything from agricultural goods to machetes and pickaxes to belts, shoes and cosmetics), avoiding carts loaded with stacks of heavy boxes, trying to keep up with the group and answering questions from locals about where you're going, what you're looking for and where you're from is enough to exhaust anyone. Luckily Isaac was able to guide us through the maze that is the market and helped us to get some valuable information about the market for lip balms here in Ghana. We stopped and talked with several traders and asked for their opinions about the different brands of lip balm we've designed. These interviews helped us to understand what flavors and scents should correspond with the different brands, whether people preferred tubes or tubs as containers for the lipbalm, and what price the traders would like to buy and sell the product at. Overall it was a great day! We're excited to start bright and early tomorrow to prepare for our trip to the village of Adumkrum on Saturday.
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